STRUCTURE YOUR BUSINESS FIRST!
Like the Notre Dame, build a strong foundation and it will not only last a long time, but weather disasters!
YOUR “BUSINESS STRUCTURE” PILLARS
Once you’ve registered your company it is important to establish a business structure.
Usually this means an organization chart, information systems and IT, and financial systems.
Determine your sales and profit targets, who’s responsible to reach them, and what systems, policies and procedures will facilitate, successful operations.
And as important, if not more important, who will be responsible for changing course, when things don’t go according to plan!
A business plan creates the structure to use resources efficiently and effectively.
Use your assets, people, money and other assets in a focussed and structured way.
A large percentage of great (startup) ideas fail because they run out of cash. Often due to the fact that the business and marketing plan were off.
And, as a result, generated too much spending or spending on the wrong things, without success.
The financial model, usually 3-5 years, will keep your actions honest. It should, assertively, yet realistically project your top and bottom lines, driven by your business and marketing plan.
Your annual budget, should keep your spending in check. And function as a bellweather to adjust either your actions or financial model, if results don’t meet expectations.
All the while keeping in mind that spending too much or spending on the wrong things can deplete your cash before your idea or business gains traction. And always remember..
“An Idea Is Not A Business!”
Critical Success Factors
An Idea Is Not A Business!
It is difficult for an idea, all by itself, to succeed or get funding, without a business plan and financial plan!
An idea, does not sell itself. It requires a structure, to consistently and profitably grow as a business.
Every Building has a Foundation!
When you’re building a cathedral, you don’t start with the roof, or the walls. You start with a foundation and go from there.
A solid foundation can last a long time and weather disasters!
Follow The Black Box Theory!
The market and internet is a “black box”.
To find out what works, who responds, test, test and test again before hitting the throttle!
On a small scale, not to run out of cash. Follow the Black Box Theory!
We Respect Our Clients!
” While not every idea is a business as we have mentioned, we respect one’s thoughts, experiences and creativity in their daily lives.
Our job is to develop, encourage, and manage the process from the idea stage to determining if it’s a viable business.
We welcome your ideas and together we can determine of this can be an ongoing business.”
Expert Business Consultants
The world class team I work with, when helping startups, small businesses and corporations.
“Marc has been instrumental in placing coverage for me and has been available for sound advice for my business needs”–
Get In Touch
Need help, just have a question or want to become part of the team, simply contact us.